HERO COMPANY
This project included the following services:
Script writing • casting • locations • full production • editing • stop-motion • kinetic text
Moveo Studios produced a series of ads for Hero Company, a brand known for military-inspired bracelets and jewelry. The campaign included a heartfelt mini-doc highlighting their give-back program, which provides service-dog training for veterans and first responders with PTSD at no cost. We also created an on-camera explainer video sharing the story behind their signature paracord bracelet, along with a fun, eye-catching stop-motion spot to round out the ad set. Together, the videos blended purpose, clarity, and visual personality—helping Hero Company connect emotionally while clearly communicating their mission.
Concept 1: Mini-Doc
Concept 2: Explainer
Concept 3: Quick Ad