Operation: Santa Paws
Services included:
Location • Casting • Full production • Editing • VFX
iHeartDogs came to Moveo Studios looking to create a warm, emotional holiday commercial that showcased their Christmas products and highlighted their give-back program supporting local dog shelters. The goal: make people feel something—and inspire them to get connected to the brand.
The Challenge
We had just five weeks to pull everything together before the Christmas season. That meant quickly securing multiple house locations, casting Old Saint Nick himself, coordinating our dog talent, and handling all the pre-production details - paying special attention to production design to really capture the holiday spirit.
The Results
The final spot was shared with thousands of iHeartDogs fans and really struck an emotional chord. It not only highlighted the holiday product line, but also helped spread awareness of their shelter support efforts—connecting people to the mission behind the brand.
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After
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